A NEW trend is emerging in the housing market as buyers take advantage of highly competitive prices to move to their 'max-size' home at some of the youngest ever ages, according to Northamptonshire's leading housebuilder.

A 'max-sizer' is someone reaching the highest point on the housing ladder, often the second or third home that they will own, and somewhere they will spend the longest period of their adult lives.

Although the 'max-size' home is usually associated with older people, 'David Wilson South Midlands says that more than half of these buyers are now under the age of 45.

"We are seeing a new trend whereby married people who have children are moving to the home which they always wanted to live in at a much earlier age," said Jackie Day, Sales Director at David Wilson.

"According to our market research, only 48 per cent of 'max-size' buyers are now over the age of 45. The majority - 52 per cent - are in their 40s or even 30s and are taking advantage of the house price correction since 2007 to buy their dream home sooner rather than later."

"Their priority is having just as much space as they were used to in their previous home and also having room for family and friends to visit."

"They are attracted to new build developments because they don't want to bother with DIY and home improvements and like the idea of buying a pristine new property which is ready made to live in."

David Wilson currently has a number of developments on offer throughout Northamptonshire which include:

Arena Gate
Duston St Lukes
Northampton
NN5 6FB
Offering a superb selection of two, three, four and five bedroom homes. Prices start from £139,995.

The Cedars
Thrush Close
Oakley Vale
Corby
NN18 8FG
Just two four- bedroom homes remain at this popular development. Prices start from £229,995.

Domus
Upton Way
Sixfieds
Northampton
NN5 4EQ
An exclusive collection of 26 designer homes. Prices start from £299,995.

Woodcote Park
Towcester Road
Silverstone
Northants
NN12 8UB
A recently launched collection of two, three and four bedroom homes. Prices start from £184,995.

Heritage Gardens
Buttercup Road
The Grange
Desborough
NN14 2JP
A new development of two- and three- bedroom homes. Prices start from £114,995.

To find out more please contact the sales hotline on 0844 811 4477, available daily from 8am-9pm, or log onto the website at www.dwh.co.uk

David Wilson South Midlands was given a four star rating in this year's HBF Customer Satisfaction Survey, in which consumers are asked if they are satisfied with the quality of their new home and whether they would recommend their builder to a friend.

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